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Millennials Rising: The Next Great Generation
Neil Howe and William Strauss

Reviewed by Michael Fones, O.P.

In 1987 Howe and Strauss coined the term ‘Millennials’ for the youngsters who would be entering college in the year 2000.  In Millennials Rising (see www.millennialsrising.com and www.fourthturning.com) they offer a fascinating overview of these students who recently began attending our Newman ministries.  It is an informative study accompanied by entertaining sidebar charts and quotes from Millennials, X-ers and Boomers drawn from nearly 200 sources, as well as entertaining cartoons by R.J. Matson.

The authors open their study with a brief chapter examining where Millennials come from, and also lay out their thesis: that it is not historically useful to define generations by birth numbers, but by ‘generational personae’.  A generational persona is a set of human variables “embodying attitudes about family life, gender roles, institutions, politics, religion, culture, lifestyle, and the future.”  Howe and Strauss propose that a generation “can think, feel, or do anything a person might think, feel, or do.  It can be safe or reckless, individualist or collegial, spiritual or secular.”  The persona of a generation will be identified by its perceived membership, common beliefs and behaviors and a common location in history. While individuals will fall outside the norm, all of the members of a generation will have to deal with that core persona over a lifetime. 

More than half of the text deals with who the Millennials are.  Using a variety of resources, from government reports and academic journal articles to popular magazine stories, the authors examine the generational persona of the Millennials. Millennial demographics, their experience of school, their economic clout and even the politics that shaped their generation differ significantly from those of the Boomers and Gen-Xers who are today’s campus ministers.

Campus ministers will want to know about the Millennial experience of faith and religion. Many of us have observed with confusion or consternation the interest among our youngest students for traditional prayers and devotions that we associate with our parents or with the pre-Vatican II Church.  Millennials Rising can give campus ministers a much-needed change of perspective and even help us recognize our myopia with regard to our expectations of religion.  For example, the authors observe that “Boomers wanted religion that challenged them spiritually more and institutionally less, while Millennials seek the reverse”.  This sentence alone might challenge the operating assumptions of many campus ministries! The renewed interest in tradition is combined with a hunger for intimacy, interest in how to behave, a desire and ability to organize themselves, and great interest in group activities that help others, rather than individual spirituality.

Howe and Strauss propose that generational personae repeat cyclically, and that the Millennials have the potential to be the next ‘great generation’ like their great-grandparents who fought WWII.  In their final section they suggest that the Millennials’ feelings of specialness, their ability to meet and beat high standards, their respect for adults and responsiveness to command may embolden older leaders to seize upon them as a powerful tool in times of crisis. Some social scientists challenge the thesis of Howe and Strauss and others like them, because individuals and generations change both as they grow older as well as in response to specific moments in history.  Although any attempt to glimpse the future is speculative, and Howe and Strauss propose alternative possibilities to their generally optimistic one, a thought from their final section still haunts me. “The higher their confidence, the more inclined [Millennials] could be to embrace a world-saving role.  The more they uplift the national pride and the more adamant the public feels about securing a better future for them, the more aggressive the nation’s leadership could become.”  I highly recommend this book as a source of information and insight for campus ministers, and as a potential source for productive discussions with the Millennials in our midst.  April 2003

Millennials Rising: The Next Great Generation
by Neil Howe and William Strauss
Price: $10.47 & eligible for FREE Super Saver Shipping on orders over $25.
(4/18/03)

 


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